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On the other hand, you can observe it from conversion rates or even use performance indicators like KPI . Target your audience on social media 2. Target your audience Your target should be a group of people who you think will be interested in your products. Collect as much information as possible about your audience using various data, using the segmentation method (also discover our guide to psychographic segmentation ).
Be really specific when targeting. The more specific you are, the more Italy Phone Numbers 35 Million List likely you are to achieve your goals . Here are some tips to help you identify your target audience : Design audience personas This involves creating fictional characters who represent the customers you want to target. These personas therefore define your ideal customers. How to do ? Using the data you have collected from your audiences, you will create the persona and focus on a very specific marketing strategy. Use all the information you have: Age, geographic location, purchasing power, and even ideologies of your customers.

Use the data from the different segmentations you have carried out , don't hesitate to use real facts and conduct surveys. Additionally, simulating data will only slow down your targeting. It is also advisable to use social media agencies to help you perfect your social media marketing . know your competitors In addition, you can also consult our complete guide to marketing consulting . Discover in this guide the marketing consultant methods and strategies to implement to promote your business.
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