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With the continuous development and maturity of the mobile Internet and smartphones, the number of mobile Internet users is several times that of the PC Internet. Mobile social tools, content platforms and content communities have grown rapidly, and have given rise to group shopping e-commerce, community group buying, and live broadcast e-commerce. Waiting for a new e-commerce model. The construction and improvement of e-commerce supply chain systems, payment systems, operations and marketing capabilities, warehousing and logistics and other infrastructure are accelerating. , more and more new e-commerce platforms have achieved rapid growth. The use of apps by more than one billion
users has gradually become decentralized and fragmented, which has affected the consumption Malaysia Phone Number Data habits of online shopping. Flexible switching of apps for price comparison and purchase anytime and anywhere has become a new mainstream consumer behavior, and the monopoly of the e-commerce industry has begun to be broken. . In this development process, Pinduoduo took the lead in growing rapidly from the WeChat ecosystem. Through ordering and tens of billions of subsidies, it grew into an e-commerce platform with a trillion GMV under the eyes of

Taotian and JD in just a few years. Judging from financial report data, Pinduoduo’s total revenue in the first three quarters of was billion yuan, an increase of % compared with billion yuan in the same period last year; although JD and Alibaba’s total revenue in the first three quarters of far exceeded Pinduoduo’s sales were billion and billion respectively, but the year-on-year growth rates were only % and %. Pinduoduo can be said to be unparalleled. Obviously, JD and Alibaba are no longer able to stop Pinduoduo from running wild. What is also unstoppable is that with the help of short video content and live broadcast delivery model, Douyin has achieved rapid growth and become a trillion-level GMV scale in just four years.
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